Real Wine Alliance – Promoting authentic wineries and their stories

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Every great brand has a story… let me help you tell yours.

I started this company because I love selling great wine and I love brands that have authentic stories to tell.
My expertise is to help family-owned wineries strengthen distributor networks and maximize sales.

Analysis

This is where we view winery data, market trends, inventory status, sales team performance, distributor networks and more to get an accurate picture of where you are, where are the gaps, and what will we address and in what priority. My experience in forecasting is a critical asset for inventory management and ultimately, the profitability of the winery.

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Strategic Planning

I partner with you and your team to anticipate short and long term gains. I am curious on your behalf to ensure we have covered every factor in the winery and the market. This transparency emboldens the aperture of the vision to invite agility, creativity and innovation that optimize the opportunities.

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Sales Execution

I create opportunities for wineries by improving current distributor networks, market relationships and the “go to market” plan. I work with existing distributor networks and chains, both off and on premise, to maximize sales.
I turn a challenging sales environment into an opportunity by adjusting swiftly.
I’ve managed oversupply, undersupply, price increases, programming fluctuations all to eventual success.
I’m a savvy sales professional bringing success to every market and every winery

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Compelling Distributor Messaging and Partnering

In an arena where relevance is pivotal, distributors know my lifetime portfolio and they trust the brands that I represent.
My relationships with key accounts in key markets are invaluable for impact and my credibility with the distributor teams, from the board room to the sales reps.
My skills with building and delivering compelling presentations, programs and partnership appeal to distributor and chain buyers.
I bring a legacy of working with distributors collaboratively and it leads to long term success.

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The compounding effect of this experience and expertise for my clients: Sustainable Profitability

Satisfied Clients, Past and Present

Disruption Wine Company

Brook & Bull

Reininger Walla Walla Winery

Princess & Bear Languedoc Roussillon Wines

Matthews

…pursued by bear

Doubleback Winery

Vital

Townsend

Bergevin Lane Vineyards

Hedges Family Estate

Van Duzer Vineyards

New Zealand Trade & Enterprise

Bledsoe Family Wines

Phelps Creek Vineyards

Two Vintners

Covington Cellars

City Limits

Rocky Pond

Alexandria Nicole

Let me tell your story. Contact me today.

Promoting authentic wineries and their stories throughout the Northwest and beyond.

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